What a pleasure to have High Brew Coffee over to the home studio for a product and lifestyle photo shoot. High Brew wanted their colorful cans to stand out boldly against a neutral, yet stylish background. During the drink photography preproduction meeting, we came up with the idea of shooting on a concrete surface with a white background. Additionally, it was important for the image elements (the can, flavor indicators, surface and background) to be flexible and moveable for future use. Fortunately Tim, our master retoucher, is able to create layered Photoshop files with each element, including shadows, on a separate knock-out layer. In a few weekends Tim and I got busy creating a custom concrete surface to shoot on and mastered the art of applying condensation drops to the cans by hand. All the hard prep work paid off, as the client was happy with the results and the two day shoot went off without a hitch. One of my personal favorite varieties is the Salted Caramel, below. It not only tastes delicious and indulgent, but the flavor indicators next to the product turned out gorgeously. Tim also had fun playing with some of the images with splash photography and some experimental compositions.
